Don’t count on ads to inform on issues [UPDATED]

Published 9:40am Monday, August 20, 2012 Updated 11:41am Monday, August 20, 2012

With the election less than three months away, it’s clear that the television stations, Internet and other media will soon be bombarded with ads from candidates, particularly ads bashing the opposing candidate.

We would hope that your vote is not based solely on the information in these ads.

The bottom line is, virtually every issue involving government policy involves a world of complexity and gray area. From health insurance to farm subsidies to taxes, it is impossible to sum up a candidate’s position or record in a 30-second commercial or sound bite.

In addition, it is also impossible to determine someone’s character or ability to lead based on only a few pieces of information. If one looked long and hard enough, every politician probably has a skeleton in their closet.

As a citizen, it is important that we look beyond the ads.

Places like newspaper voter’s guides, web sites and organizations not attached to a political party such as smartvoter.org, and plenty of other resources can provide good information on candidates.

Let’s hope that, when it comes to political ads this year, they annoy voters more than they sway them.

  1. Mike Van Horn
  2. Camilla Ryan

    One should also be wary of visiting government officials who are portraying their own radical views as governmental policy or objectives for the people. A good example is the recent visit by DFL Secretary of State Mark Ritchie to Fergus Falls to spread false information about the upcoming ballot referendum issues, Photo ID for Voters, and Defense of Marriage. Ritchie used his office to spread misinformation in this paper, even while he was being challenged in the state supreme court for his efforts to distort and falsely portray these issues. And, only a few days later, the supreme court ordered him to knock it off, to put the questions on the ballot as the legislature had defined them, not as he and his liberal cohorts wanted to portray them in false terms.

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