Anytime gets facelift [UPDATED]

Published 9:14am Tuesday, September 11, 2012 Updated 11:16am Tuesday, September 11, 2012

Anytime Fitness, in the City Center Mall unveiled its upgraded look Friday with a grand re-opening celebration.

The finished look is courtesy of Fabiano Designs, a New Jersey based design firm with over 20 years experience designing fitness clubs internationally.

“Our goal was to help re-energize and evolve the workout areas by incorporating a warm yet energetic color palette while offering a functionally systematic design layout in the clubs,” says Rudy Fabiano, Design Director at Fabiano Designs.

The traditional Anytime Fitness purple color has maintained a presence in the club, but has been complemented by softer and more natural tones. The 4,200-square foot gym floor has been re-organized to provide a more structured space, allowing key workout areas to be more visibly defined and now offers a group fitness room.

Our new scheme is the Earth scheme that offers a bright new vibrant look to the club.

“The remodeling effort is another way for us to provide our members with a clean, upscale, inviting environment where they can achieve their fitness goals,” says General Manager of Anytime Fitness, Matt Saurer.

In addition to the new color and layout schemes, the “Inspiration Wall” has been a big hit with members.

“It’s a place where we can write our goals down, offer words of encouragement, share tips, and celebrate our achievements,” says Paul Carney, long time member.

With 24/7 access, Anytime Fitness offers a convenient and affordable alternative for today’s hectic, on-the-go lifestyles. Members use security-access keys to enter the club. Once inside, members have full use of the new state-of-the-art strength training and cardiovascular equipment. Most of the treadmills and bikes feature personalized viewing screens. Private showers and dressing areas are available at each club. Anytime Fitness offers 24-hour tanning and membership reciprocity among its clubs, which allows members to use any of the 1,800 clubs around the world.

Members also receive premium access to Anytime Health, an online system that allows members to track their workouts, participate in discussion forums and monitor their nutrition.

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